The British Heart Foundation
The British Heart Foundation is the largest independent funder of research into heart and circulatory diseases in the UK. Its focus is on turning discoveries into life saving medical advances to save and improve lives. The charity relies on individual supporters’ contributions, as well as its online and in-store retail business, to fund around £100 million of research each year into heart and circulatory diseases; the world’s biggest killers. As part of its ambitious strategy to 2030, the charity aims to beat heartbreak forever.
The Obstacles They Faced
The charity’s website was increasingly becoming the core platform for engaging with its stakeholders, donors, patients, and carers. However, the site lacked the reliability and stability required, and was not set up to grow with the British Heart Foundation’s ambitions.
What We Achieved Together
The British Heart Foundation embarked on a strategic partnership with Rackspace to migrate its infrastructure to Microsoft Azure. The migration, led by Rackspace Professional Services, has provided the foundation to accelerate towards its 2030 strategy, handling increased traffic from campaigns, giving donors an improved experience, and providing a solid base on which to grow its online retail business. Rackspace Application Services experts supported the integration with Sitecore too.
See more of the story in the following videos!
- Embracing a partnership beyond technology services
- Using technology to get closer to donors and supporters
- Ensuring a seamless migration to Microsoft Azure
- Accelerating British Heart Foundation’s mission through digital innovation